Gwyneth Paltrow is expanding her Goop website and newsletter to also include a fashion line called The Goop Collection.
Every week, Paltrow will be offering a new item through her Goop newsletter, that will include clothing, accessories, beauty products and even home decor items. Each item will only be available for a limited time and will be created by Paltrow in collaboration with an exclusive designer.
The first item in the Goop Collection is the Goop tee, a plain white t-shirt designed with Kain Label that is selling for $90.
“Inspired by tuxedo tailoring, we added grosgrain piping to the shoulders and sides, and shortened the length, modernizing this essential wardrobe staple,” the Goop newsletter reads. “This sophisticated embellishment to Kain’s trademark silhouette will wear well for day into night. We like to wear ours untucked.”
Would you buy the Goop white tee for $90?