David Beckham stars in a brand new commercial for his underwear line with H&M, David Beckham Bodywear. Directed by filmmaker Guy Ritchie, the commercial features Beckham running through Beverly Hills wearing only his boxer briefs.
The short film captures Beckham as he sends his kids off to school. As the car drives away, Beckham realizes he has lost his robe. Now wearing a tank and boxer briefs, he begins to run through the neighborhood in the hopes of catching the car and getting his robe back. Throughout the commercial, he also loses his tank, swims through a pool and jumps over various objects to catch the car and get his robe back.
At the end of the commercial, Beckham watches the car drive away as a tour bus rolls up and fans begin to take picture of the nearly naked soccer stud.
In conjunction with the commercial release, Beckham took over the H&M Twitter page yesterday morning to answer questions about his new ad and underwear collection. You can see what Beckham had to say here.
What do you think of the new ad for David Beckham Bodywear for H&M?