You may want to start lining up soon.
The first images of Maison Martin Margiela for H&M were released today, and — from what we can see — the collection is everything you want it to be and more.
Shot by photographer Sam Taylor-Johnson, the collaboration between the Swedish chain and the French brand are dark, dramatic and even a little industrial, with models in capes and oversize coats standing coldly outdoors and next to graffiti art.
The campaign is set in Paris, and includes a series of short films also directed by Sam Taylor-Johnson.
As of November 15, Maison Martin Margiela for H&M will be available online and at stores, so start the countdown … now.
