Crush: David Beckham’s New H&M Bodywear Campaign

H&M has revealed David Beckham’s new bodywear autumn campaign featuring heritage sportswear. Look for raglan-sleeve jersey and henley tops in greys. Your boyfriend will look hunky in David’s ribbed drawstring pajama pants, which a sure to be a hit.

David went back to his East London roots and shot the campaign in a sports locker room.

“I love the heritage athletic style of the new pieces in my bodywear collection at H&M,” says David in a press release. “The tank tops, pajama pants and raglan sleeve tops are already like wardrobe favourites for me that I know I’ll wear all season long. It was great to shoot them in an old-fashioned East End changing room. It was like I had gone right back to my roots.”

Eighteen months went into researching fit, fabrics, comfort and style for this line, so you’re man is sure to love it.

David Beckham Bodywear is sold in the men’s departments of 2800 H&M stores worldwide in 49 countries.

David Beckham H&M Campaign


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