We’ve set our focus on jet-setting style, and with so many influential cities on the circuit, it’s hard to pinpoint just one as a go-to fashion capital. That said, we’ve chosen some of our favourite looks from four fashion meccas, paying homage to the aesthetic they embrace and showing you how to channel it too.
Reputation of Photoshopped gloss aside, LA’s boasted an evolution of style since breaking from the typical Hills regimen and channeling its inner thrift store. Built on pastels and neutrals that replace the East’s black and grey palette, Los Angeles reminds us why we equate the city with sunshine, as peaches, whites and greens keep things bright and cheery.
Think: Kate Bosworth (see photo below), Vanessa Hudgens
Dark, brooding and timeless, the UK’s gloomy aesthetic has been epitomized by the likes of film and music, as this season’s 80s and 90s revival breathes new life into an aesthetic built on melancholy. Gothic, rich and reflective of rain, London’s reputation as a fashion capital is only re-iterated by street style and the underground, as the trends we’ll see in 2012 dictate style norms there today.
Think: Tennessee Thomas (see photo below), Alexa Chung
Taken for granted and often overlooked, Sweden’s eclecticism puts all others to shame as its range from the sleek and structured to the DIY and disheveled reflects its people just as much as it does its reputation for bold design. Through statement footwear and accessories, or darks and androgyny, the nation’s previous place as a shiny pop haven is now one of major fashion merit.
Think: Lykke Li (see photo below), Yukimi Nagano
A city renowned for its attitude as much as its style, New York’s reputation as a hard-hitting fashion capital is thanks to more than just designers and celebrities, as bloggers, musicians and even students make up the diverse fashion landscape of the Big Apple. Made up of dark shades, risk-taking, layers and grunge, there’s a reason the city can’t only boast one name.
Think: Mary Kate and Ashley Olsen, Cory Kennedy (see photo below)