Product Of The Week: elf Main Stain Lip Marker in ‘Rose Macaron’

Our morning ritual now includes swiping on a layer of elf’s Main Stain Lip Marker in “Rose Macaron.” Because when a lip product can deliver the ease of a marker, the colour payoff of a tint and the comfort of a balm, it earns a permanent spot in our beauty bag.

Lightweight and long-wearing, the lip tint is designed to add natural-looking colour that stays put on our lips through coffee runs, meetings, errands and everything in between. Unlike traditional lipsticks that can feel heavy or quickly wear off on our water glass or with a kiss with our cutie, this clever pen creates a soft wash of buildable pigment. 

Powered by a trio of moisture-loving ingredients, the formula includes glycerin, which acts as a hydration hero by attracting water to the lips, helping soften dry patches and create a smoother surface. Methylpropanediol boosts moisture levels, helping other ingredients absorb more effectively while leaving behind a silky, lightweight feel. And Pentylene glycol works as a conditioning ingredient to help draw in hydration, maintain softness and support our lips’ natural moisture barrier without leaving behind a sticky finish.

The markers are available in eight great shades too. “Hotvine” delivers a deep berry tint. “Molten Chocolate” gives off gooey dark chocolate vibes. “Chai Me” offers a warm brown-toned wash. “Beigebait” is a soft nude beige. “Gone Garnet” is lovely sheer red. “Mauvelous” is a pretty mauve hue. “Balletcore” provides a light baby pink, while our current favourite “Rose Macaron” is a sweet rosy pink that gives lips a fresh flush. 

Each marker’s precision felt-tip applicator makes the colours easy to apply, outline, shape and fill in lips, giving you the control of a lip liner with the simplicity of a swipe.

Simply start with clean, dry lips. Use the thin side of the felt tip to trace and define your lip shape, then flip to the flat side to fill in colour. Add another layer for extra intensity or top with gloss if you want more shine. The result? Effortless colour that looks polished, feels comfortable and lasts all day.

e.l.f. Cosmetics Main Stain Lip Marker in “Hotvine,” “Molten Chocolate,” “Chai Me,” “Beigebait,” “Gone Garnet,” “Mauvelous,” “Balletcore” and “Rose Macaron,” $5.99 each, available at Shoppers Drug Mart and online at www.elfcosmetics.com.