the shOws: Day 1 Backstage

Just a few short weeks ago Ava Hama and Nolan Bellavance debuted their Spring/Summer 2014 Bellavance collection at New York Fashion Week. Last night, the New York-based design duo had their homecoming at Toronto’s The shOws, where Canadian designers who’ve had international success return to display their latest designs. Along with Bellavance, Calla Haynes showed her beautifully crafted collection she designed and manufactured in Paris, where she’s been building shop for the past decade.

We were backstage where the models, designers, makeup and hair artists were hard at work. It was a surprisingly calm atmosphere, the CoverGirl and Pantene teams flew through each model’s look effortlessly, sending only the best work down the runway.


Bellavance S/S 2014
For the Bellavance look each model's hair was pulled tightly to the side and secured underneath to give the illusion that one side of their hair was shaved. The makeup was all about the summer glow, with a bronze cheek and eye shadows that were playful and young. 

Bellavance The ShowsBellavance

CoverGirl and Pantene

Products used for the Bellavance look:

Eye: COVERGIRL Flamed Out Shadow Pencil in Crystal Flame, $9.99; Flamed Out Shadow Pot in Blazing White, $6.49; COVERGIRL Smoky ShadowBlast in Citrus Flair, $8.99; COVERGIRL Eye Enhancers 4-Kit Shadow in Tropical Fusion, $6.99; COVERGIRL Clump Crusher Extensions Mascara, $10.99
Face: COVERGIRL Cheekers Bronzer in Copper Radiance, $5.99
Lips: COVERGIRL Lipslicks Smoochies Lip Balm in Be Sweet, $6.49
Hair: Pantene Pro-V Stylers Anti-Humidity Hairspray, $8.99; Pantene Pro-V Volume Root Lifting Spray Gel, $5.99


Calla Haynes S/S 2014
Calla's look was a hip California girl with beachy fishtail braids and subtle, natural makeup. 

Calla HaynesCalla Haynes

Products used for the Calla Haynes look:

Face: COVERGIRL Cheekers Blush in Brick Rose, $5.99
Eyes: COVERGIRL Flamed Out Shadow Pencil in Ginger Flame, $9.99; COVERGIRL Eye Enhancers 3-Kit Shadow in Café© au Lait, $6.99; COVERGIRL LashBlast Volume Mascara in Very Black, $9.49
Brow: COVERGIRL Brow and EyeMakers, $3.49; COVERGIRL Professional Natural Lash Mascara in Clear, $6.49
Lips: COVERGIRL LipPerfection in Darling, $10.99
Hair: Pantene Pro-V No Crunch Curls Whip, $5.99; Pantene Pro-V Stylers Anti-Humidity Hairspray, $8.99


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