Premium Publisher and Blogger Network


Advertise with Canada’s Top Tastemakers

Style Group consists of the top women’s lifestyle online publications in Canada. Our brands are top-tier influencers in their categories, with substantial social followings and website visitors. Each has a distinctive voice, built a friendship with their readers and places a strong emphasis on quality, unique content. In addition to our six premier properties, we also have access to over 100 of the world’s top bloggers, offering brands a one-stop solution for influencer marketing needs.

An online lifestyle magazine for women “in the know”

A women’s online magazine that is devoted to covering the latest is beauty, fashion, relationships and health. The team consists of women who have been there, done that and others who have the voice of someone figuring it out for the first time. It is a destination for the smart, urban, stylish, woman who “is in the know”. 29Secrets features original editorial content and custom videos created in our friendly, approachable voice to help you create buzz for your brand.

All things beauty; Beautifully delivered brings stunning visuals with captivating editorial copy to readers. The team lives, sleeps, eats and breathes beauty everyday. As part of the 29Secrets Style & Beauty Collection at Ideon Media, Canadian advertisers can integrate their messaging on a simple and premium platform that readers can’t get enough of. Based in Toronto, Ontario, the team is composed of an experienced Director along with a talented creative team and brilliant roster of editorial contributors. Together they strive to make Beautezine different and create a unique concept in the world of digital media that blends the daily blog and the creative magazine.

The premium shoppable online destination for fashion lovers

Who What Wear is the most influential fashion website worldwide and the leading platform for premium, shoppable fashion content. The founders, Katherine Power and Hillary Kerr, bring unparalleled credibility and cache to the fashion media space. Who What Wear also pioneered the ability to ‘shop the look’ of celebrities, which Canadian retailers will be able to leverage through content integration. Clique Media is the content and technology company behind the popular fashion brand Who What Wear, as well as home to ‘Byrdie’ and ‘Domaine’ for beauty and home inspiration.

A resource and inspiration for all things beauty

Byrdie is a shoppable online and mobile content platform focused on all things beauty” the best products on the market, to the latest celebrity trends, to timeless and instructional how-tos. The site provides readers with access to expert information, including celebrity beauty secrets, and insider tips from the world’s top hairstylists and makeup artists. Advertisers can integrate their messaging on a platform for those seeking informational and shoppable online beauty content. Byrdie is a Clique Media property that is the same company behind popular fashion brand Who What Wear, as well as MyDomaine for home and lifestyle inspiration.

Life, elevated

MyDomaine is a 100-percent shoppable online content publisher of chic, everyday lifestyle inspiration and advice. Featuring the most beautiful homes, the best product recommendations, fresh recipe ideas, tried-and-true career and finance tips, insider travel guides, the hottest news in music and film, parenting secrets, and sage relationship and life advice, it’s the singular destination for self-made millennial women to consume content that inspires a life well-lived. Launched by the creators of, the multimedia brand offers an elevated yet accessible approach to stylish living and reaches its 25-34+ audience through original web, mobile, email, and social content.

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Expert beauty advice and tips

After seeing a lack of credible, diverse and professional beauty websites in Canada, we thought it was imperative to create a source for beauty tips, advice and reviews. With a focus on women 30+, is your go-to for anti-aging, skincare, hair, nails, makeup, and health news. Our team of experts and editors make sure we give readers the best information to make educated decisions about what products and beauty services they use.

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Example: (3.4 million social media followers)

The Style Group is a network of brand-safe, premium, English and French Canadian style, beauty, and lifestyle bloggers and vloggers. We also provide access for Canadian advertisers to Clique Media’s top tier international influencers. Our influencers each have followers in the hundreds of thousands and a reach that goes beyond some of Canada’s most popular TV programs and newspapers. We recognize that 90% of consumers trust peer recommendations and 74% of consumers rely on social media to inform their purchasing decisions. That is why we match your brand with the best brand ambassadors to deliver your message.

 Advertise with the 29Secrets Style & Beauty Collection


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