Latest

Why You Need a Mascara Primer

Navigating the world of primers can be a daunting task for a beauty newbie, but it shouldn’t be. Primers “

Taylor Swift and Calvin Harris Have Broken Up, Are We Surprised?

Wow, I mean, I don’t know how any of us even showed up to work today because news came out

Our Top 14 Beauty Staples

Gossip Girl changed my life. Maybe that’s dramatic, but it definitely caused a massive shift in my personal style. Before

Sun’s Out! 6 Products That Will Protect Your Hair This Summer

Your skin isn’t the only thing that needs SPF in the summer. Protect your hair from the elements this summer

Why Being Ignored Hurts More Than Being Rejected

You may think that being rejected is the worse thing to happen when dating, but being ignored is way worse.

“Mary Poppins 2” is Happening!

…And same with “In The Heights.” But first and foremost: have you been paying attention to “Hamilton”? Do you care?

How to Crush the 7-Day Perfect Health Challenge

Ninety-nine per cent of the time I would consider myself a healthy person, but this week the Nutella-stuffed cookie at

3 British Beauty Brands You Have To Try

Want to up your beauty game? Add these British beauty brands to your rotation. All of them ship internationally and

We Have a Beauty Secret! Your New Date Night Must-Have

You’ve spent an hour contouring and highlighting. That work doesn’t need to be undone by a less than satisfactory smile

We’ve Found Your New Favourite Lip Gloss

The new Dior Addict Ultra Gloss ($36 at Sephora) is exactly that, ultra-glossy, ultra-plumping, ultra-hydrating and ultra-shiny.

More From 29Secrets

Recent Stories

Newsletter Signup

Get the latest in beauty, style, and wellness—straight to your inbox.