Beauty Panel Review: Maybelline Lash Sensational Mascara

What if your mascara could promise clump-free sensational lashes? Sounds pretty good, right? That is exactly what Maybelline is promising with its latest lash innovation. Their scientists found that our eyelashes grow in layers, so they created a multi-layered, volume-fanning brush that captures them all.

So, did it live up to the claims and give our beauty experts full-fanned out lashes? Read on to find out!


Stacey Brennan, Beauty Vlogger

It has been a long time since I fell in love with a mascara, and that is exactly what happened the moment I tried Maybelline’s Lash Sensational Mascara. The formula perfectly wraps around the lashes, and the brush makes it easy to apply at all angles. I find the the formula is just wet enough to offer clump free results for those who like to layer many coats, but it is also thick enough to get away with using only one coat as well. I struggle to find mascaras that are able to lengthen and volumize, but the Maybelline Lash Sensational does both with ease. It does not flake throughout the day or smudge, so if you suffer with oily lids this mascara is great for you as well. I have found my new favourite mascara.

Christie Ressel, Editor of

I’m always on the hunt for a mascara that will give me the long, wispy lashes I dream of. Maybelline Lash Sensational Mascara is a drugstore gem that all women need to have in their beauty kit. My lashes separated beautifully with the first application and instantly made me look like I was wearing lash extensions. The brush easily curved to capture and cover all of my lashes in one swipe. In one application I was able to achieve what most mascara’s are never able to achieve after applying two coats. With two coats, I looked like I was wearing falsies. BAM! This is my new Holy Grail mascara.

Anne T. Donahue, Writer and Comedian

Maybe I’m born with it–juuuuust kidding. But! I’m biased: I already use Maybelline’s Great Lash, so testing the waters with another brand offshoot wasn’t exactly heroic, especially since it lived up to the hype. My eyelashes are present and accounted for, we’ve avoided a clump situation, and I still don’t need to use eyeliner (since the mascara’s doing a good enough job on its own). So maybe it is Maybelline. (JK I’m born with it.)

Bahar Niramwalla, Beauty Expert and On-Air Personality

A great mascara is like throwing on your favourite pair of heels. Regardless of what you’re wearing, it can change the whole look. What makes that mascara so great, however, is just as complex as finding the perfect heels. It has to have the right colour, texture, wear-ability and, of course, has to fit all your curves properly. Step in Maybelline Lash Sensational Mascara and you’ve nailed every ask, one after the other. The formula uses the lowest wax levels and purest black pigments which make for a black finish with a liquid-y texture vs. the thick, somewhat goopy texture of its contemporaries. The wear-ability lasts from a.m. to p.m. without the smudging, flaking and smearing around. Considering the length and volume achieved, that is a miracle by mascara standards. The six different lengths of bristles on the brush allow it to catch every lash, short or long.

Elaine Atkins, Beauty Blogger (

I have a love-hate relationship with my lashes. I like that they are easy to work with “ they keep their curl and I’m satisfied with their length, but they are barely visible so I always have to curl them and apply mascara. Mascara a necessary evil to make me feel put together but most of the mascaras I try out are either just okay or really bad. Maybelline Lash Sensational Mascara has to be one of the best I’ve tried in a long time (and trust me, I’ve tried plenty). The secret is in the brush and the application technique. There are ten layers and six different bristle lengths in the curved wand. Simply use the inner bristles to coat your lashes with product and rotate the brush so that the outer bristles can comb through the lashes with no clumps! But what I love most about this mascara is how dark it leaves my lashes and the fact that it stayed put all day “ even after I went into a steam room! Now that’s staying power.

Sara Koonar, Editor-in-chief of

Before trying Maybelline Lash Sensational Mascara, I’d come to terms with the fact that the only way I would get luscious lashes was to get extensions applied every three to four weeks. Not only is this expensive, it isn’t comfortable. Enter Maybelline’s new mascara, and I am saved. I couldn’t believe how easily it lifted and fanned out my lashes. With only one coat per eye I’d achieved a look that would have taken at least five or six coats of my old mascara. The product distributed effortlessly, leaving little room for error. What matters most to me is how long the mascara lasts throughout the day and there was no flaking or need for reapplication here. Plus, washing the mascara off at night was seamless, the formula removes well without leaving me with raccoon eyes. Honestly, this drugstore mascara is the best I’ve tried in a long time, event beating out the very best luxury brands. Trust me, this is the best $8.99 you’ll spend all year.

Kimberly Lyn, Fashion Blogger (

Who wears drugstore make-up? I do! I say this with a lot of enthusiasm and pride. I never used to be a proponent of drugstore cosmetics but participating in 29Secrets’s Beauty Panel has opened my eyes “ and I’m sure yours “ to a whole new world of quality cosmetics at affordable prices. For this review, I was tasked with testing out Maybelline New York’s Lash Sensational Mascara which is definitely not your ordinary mascara. Opening the mascara, I noticed the wand’s brush has a nicely curved design equipped with six different bristle lengths that ensure lashes are individually coated and stand out from root too tip, meaning minimal to no repeat applications after the first go. The consistency of the liquid ink formula glided on easily, as well as gave my lashes a natural look by adding volume and length and, most importantly, it didn’t clump “ amazing right! And after more than eight hours of wear the mascara held up and looked like I had just applied it moments ago. Calling this new product by Maybelline New York sensational would be an understatement.

This post was brought to you by Maybelline. The opinions expressed herein are those of the authors and are not indicative of the opinions or positions of Maybelline.

See Maybelline Lash Sensational in action in this before and after Beautezine video:

Tags: beauty panel, best drugstore mascaras, Fashion Week 2011, Lash Sensational, makeup, Mascara, maybelline

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