Product Of The Week: L’Oréal Paris Prime Lab 24H Primers

We’ve been priming like pros for years. Applying a layer of our favourite primer over top of our face moisturizer and followed by our makeup—all before recording our next Instagram reel or heading out to dinner with friends—is a must. Now we can take it up a notch by using L’Oréal Paris Prime Lab 24H Primers in “Pore Minimizer,” “Matte Setter,” “Dullness Reducer,” and “Redness Eraser.” Each primer’s flawless finish boosts both our makeup and our confidence…and the best part is, they don’t just create the illusion of perfection.

Powered by derm actives, each primer’s unique hybrid formulation is fuelled with beneficial ingredients to smooth, balance, brighten and correct our skin, transforming how it looks and feels, while keeping our makeup fresh and in place. Plus, the four primers can be used on their own, or mixed together to address every skincare need.

Here’s everything you need to know about the four different L’Oréal Paris Prime Lab 24H Primers.

L’Oréal Paris Prime Lab 24H Pore Minimizer Primer

This skincare hero lets us say buh-bye to pores. With a formulation that includes a one per cent AHA (alpha hydroxy acids), LHA (lipo hydroxy acids) and BHA (beta hydroxy acids) complex, it eliminates excess oil, removes dead skin cells and tightens our pores for overall healthier skin. All we have to do is apply a small amount of Prime Lab 24H Pore Minimizer Primer across our nose—and anywhere else we want to instantly blur the appearance of our pores—to create a soft, smooth and even-looking complexion.

BUY IT: L’Oréal Paris Prime Lab 24H Pore Minimizer Primer, $23.99 for 30 ml, available at amazon.ca.

L’Oréal Paris Prime Lab 24H Matte Setter Primer

The next skincare hero allows our skin to shine only where (on our cheeks, please!) and when we want it to. With an infusion of one per cent LHA and salicylic acid, this matte primer controls our skin’s oil production, particularly when we swipe a little across our T-zone—from our forehead and our nose to our chin—to help reduce shine and prevent acne. Its instant mattifying effects provide a clear, even, blank canvas, one that will make our makeup application easy and our efforts long-lasting.

BUY IT: L’Oréal Paris Prime Lab 24H Matte Setter Primer, $23.99 for 30 ml, available at amazon.ca.

L’Oréal Paris Prime Lab 24H Dullness Reducer Primer

Stress, pollution and a lack of sleep can all take a toll on our face, leaving us feeling and looking a bit lacklustre. This primer will fix all that. Mix-mastered with four per cent niacinamide, it replaces dullness with a bright, even-toned and youthful-looking complexion. So, naturally, we smooth it on everywhere, predominantly around our eyes and across our cheeks. While we often wear it on its own over top of our moisturizer, it never compromises our style when applied over our makeup.

BUY IT: L’Oréal Paris Prime Lab 24H Dullness Reducer Primer, $23.99 for 30 ml, available at amazon.ca.

L’Oréal Paris Prime Lab 24H Redness Eraser Primer

We can be sensitive— quite literally—about our skin. Using Prime Lab 24H Redness Eraser Primer eases skin sensitivities such as irritations, acne, redness and rosacea, when we dot it on and rub it across our face, especially on our cheeks. Green-hued and replete with four per cent niacinamide, this game changer instantly neutralizes and corrects any redness, replacing it with a calm and even-toned complexion. The primer holds its ground, too, when makeup is applied over top and without a hint of red skin rising to the surface.

BUY IT: L’Oréal Paris Prime Lab 24H Redness Eraser Primer, $23.99 for 30 ml, available at amazon.ca.

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