When we first heard about Paco Rabanne’s new perfume, Fame, our first thought was: maybe we’ll feel like we’re going to live like forever when we spritz it on. Then we sang along with the Irene Cara living in our head, as she belted out the words to the theme song of ’80s TV show, Fame and picked up the bottle. We’re not disappointed.
Crafted in Grasse, France by perfumers Dora Baghriche, Marie Salamagne, Alberto Morillas and Fabrice Pellegrin, Fame eau de parfum is a creamy, smoky, woody-floral made with 90 per cent ingredients of natural origin. Our first spritz smells of tangy and juicy bergamot and mango, and instantly energizes our senses. Heady, sensual Grasse jasmine—harvested through micro-liquid technology to capture the water naturally contained within the flower—soon bursts forward followed by a delicate puff of smoke custom blended from sustainably sourced incense. Warm and creamy sustainably sourced Australian sandalwood, renewable and biodegradable molecule dreamwood and socially responsible Madagascar vanilla complete the eau. The overall effect is joyous and intimate.
“To create a totally novel effect, I chose an explosive trio of incenses, wrapped in the addictive warmth of vanilla and sandalwood,” says Baghriche, who conceptualized the original idea for the parfum. “To make it even more feminine, this creamy incense accords is brightened by a new quality of jasmine, naturally fresh and cheerful, and a delicious, colourful mango note. The result is the first contemporary incense for women, crafted with contrast and sensuality, highlighting the free and disruptive character of the Paco Rabanne woman.”
This woman and Fame’s face, is embodied by the talented, fashionable and celebrated actress Elle Fanning, as well as a gold, female robot-shaped flacon bedazzled in black shades, earrings and, of course, Paco Rabanne’s iconic silver chainmail dress. After all, like all the kids in the original Fame knew, if you’re going to be a star and live forever, you better look and smell like one too.