After much anticipation, Nike.com has launched in Canada, now shipping coast-to-coast! To celebrate the news the brand has dropped a giant shipping crate in Downtown Toronto (229 Richmond Street West), calling it Nike.com Live, bringing the product and services to life allowing Torontonians to experience it in person from November 19 to 21. The crate is showcasing the latest cold weather innovations and has an onsite Nike iD studio, where you can create custom kicks with a Nike designer.
In addition to the retail execution, Toronto athletes will be able to register for 1-on-1 sessions at Nike.com with the brand’s trainers and running coaches. There will also be NTC (Nike Training Club) classes and NRC (Nike Run Club) runs for the public to participate in (register at Nike.com/Toronto).
After Toronto, Nike.com/Live will move to Vancouver (555 W Cordova Street, Downtown Vancouver) for November 28 & 29. Registration opens on Monday, November 23, at 8 a.m. on Nike.com/Vancouver.
Photo credit: Tyler Hayward