Phillip Lim to Debut Target Collection

Phillip Lim is joining forces with Target to debut a fall collection.Target announced the exclusive collaboration today. The line, called 3.1 Lim for Target, will include both men's and women's wear, with accessories like bags and travel pieces.

"Since an early age, I've been intrigued by the idea of design evolution," Lim said of the collaboration. "One of the reasons I wanted to collaborate with Target is because I felt that together we could create a collection that would inspire — one that is modern and chic, but very accessible."

The collection follows Lim's philosophy that clothing shouldn't define you, but refine you. With more than 100 items, the line will include a lot of neutral tones and prints. 

"Continuing on Target's commitment to providing guests with high-quality designer products at an exceptional value, we are pleased to announce the 3.1 Phillip Lim for Target collection will be available at Target stores in Canada," said John Moroika, senior VP of merchandising at Target Canada. "The collection consists of beautifully tailored must-haves for both women and men and will offer out guests a compelling reason to update their wardrobes this fall." 

3.1 Lim for Target will be available in Canadian Target stores beginning September 15. 

Tags: designer collaboration, Fall 2013, Phillip Lim, Target

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