To be clear, we don’t have gray, white, platinum or silver hair. But we think about it. Especially when we see silver babes of all ages rocking the lighter hues. Which makes Dove’s new Love Your Silver Shampoo and Conditioner duo for naturally gray, silver, white, platinum or died to that perfection hair hue, a must.
Lightweight, sulfate, paraben, silicone and mineral oil-free, and uniquely designed with purple pigments, this haircare combo reduces brassiness with one wash. Tailor-made to bring out your white, gray and lighter shades and eliminate any red tinges, your hair will feel and look silky soft and boast the colour you want it to be. Thanks to a biotin complex it will also be super voluminous from root to tip to boot, because who doesn’t enjoy a solid hair toss?
But what we may like best, is that Dove is listening to what you have to say. Their current research shows that seven in 10 women have claimed to have some degree of gray hair (which we can attest to, despite still maintaining our blonde highlights) and want to show it off, even while trying to hide it with colour. So if you’re thinking of going au natural or have chosen a platinum shade in the name of fashion this shampoo and conditioner combo is the answer you’re seeking. It allows you to embrace the colour you’re growing into or have chosen with confidence—and to rock it with shiny, lush locks.
Dove Love Your Silver Shampoo and Conditioner, $8.97 each, available exclusively online at www.amazon.ca.
