Georgia May Jagger just landed herself a pretty major gig. The 20-year-old model is the new face of hair care brand, Garnier Fructis.
According to a statement from Garnier, Georgia has taken after her mother, model/actress Jerry Hall, when it comes to her career, and has the same rock’n’roll spirit has her father, Mick Jagger. It’s her energetic and genuine characteristics that caught the eye of Garnier Fructis.
I am thrilled to be working with the Fructis team. This brand is full of energy, very dynamic, with a strong expertise and commitment. I love the products, very accessible, easy to use with great results, Georgia said in a statement. The brand develops products that really meet consumers’ needs. Fructis represents the strength of nature, and I feel very lucky to be part of this brand!
She added that Fructis is a brand that she shares core values with, making the partnership a no-brainer.
I recognize myself in the Fructis philosophy and I think we share the same core values: energy, team spirit, sense of humor, strength, Georgia said. Fructis is a brand that empowers people and gives them the opportunity to express their personality. When you have strong, healthy and beautiful hair, you instantly feel more confident. I am thrilled to represent such a modern brand.
Her young spirit and vivacious attitude is one that will be reflected in her upcoming campaign.
Her lifestyle and attitude, her natural-looking healthy beauty with that British touch, her curiosity and sense of humor are very unique and treasured by younger generations. Her ˜wit’ along with her smart beauty behaviours are precisely the philosophy and vision of beauty that Garnier Fructis champions since 1996, said Delphine Viguier, Global Brand President for Garnier Fructis.
You can see Georgia’s first Garnier Fructis campaign when it’s released in Canada in early September.