Levi’s is taking a different approach to Pride this year.
For its 2026 Pride collection, titled Together, We Ride, the iconic denim brand is looking beyond traditional rainbow motifs and drawing inspiration from the rich history of queer motorcycle clubs and the important role they have played within LGBTQIA+ culture.
The collection explores how queer biker communities created spaces of belonging, visibility and self-expression during a time when safety and acceptance were far from guaranteed. Developed using research from the GLBT Historical Society archives, the line reimagines classic biker aesthetics through a distinctly Levi’s lens, incorporating coated denim, vintage-inspired patches, metal studs, leather-look finishes and retro club graphics.
Among the standout pieces are a pair of studded Pride 501® jeans ($188 CAD), a patch-covered Pride Trucker Jacket ($158 CAD), a cropped muscle tank ($35 CAD), a halter top ($88 CAD), a biker-inspired vest ($148 CAD), chaps ($258 CAD) skirts ($108 CAD), and accessories featuring playful nods to queer motorcycle culture. Together, the collection celebrates the longstanding connection between denim, leather and queer self-expression and comes in a full range of sizes.
The launch also continues Levi’s annual commitment to supporting LGBTQIA+ communities beyond Pride Month. This year, the company is donating $100,000 USD to Outright International, a global organization dedicated to advancing LGBTQIA+ human rights around the world.
The limited-edition Levi’s Pride 2026 collection is available now on Levi.com and at select Levi’s stores across the country.
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