Santal 33

No doubt you’ve smelled the secret-not-so-secret scent of Santal 33. The slightly sultry, smoky scent usually floods high-end hotel lobbies, and it is the fragrance of choice of fashion insiders and countless celebrities, including Meghan Markle, Alexa Chung, Brad Pitt and Justin Bieber. It’s an iconic unisex fragrance that is instantly associated with luxury and whose appeal seems to span ages and genders. Of course, that chic association with luxury doesn’t come cheap: in Canada, a 100 ml/3.4 fl oz bottle will set you back $390.