Lady Gaga is back and she’s ready to battle it out in the desert with some fierce choreography.
The superstar singer has finally released her highly-anticipated new single, “Stupid Love” and dropped the song’s accompanying music video at midnight. The video, directed by Daniel Askill, was shot entirely on Apple’s iPhone 11 Pro.
“Obviously shooting on iPhone is new territory and as a filmmaker it’s kind of an unexpected thing to do because there’s a pretty standardized way to make music videos, television commercials and films, on bigger, much more expensive cameras. We had a blast shooting on iPhone 11 Pro. It creates a lot of new possibilities and freedoms for us to explore,” Askill said in an interview.
“We put the phones on a professional steadicam and a professional scale drone,” Askill continued. “It was an interesting cross over in that respect between using the phones in a very true world way in terms of the capture technology but plugging them into the kind of apparatus of a much larger scale shoot. We used all three of the rear cameras but we were mainly alternating between Wide and Telephoto, and running two frame rates at the same time. We were shooting everything at 4K for almost all of the takes and would have one camera at 24fps with a second camera sitting right underneath the main camera at 48fps for a bit of slow-mo. We wouldn’t have be able to do this if we were running a single camera shoot on an Alexa.”
Gaga is not the first major act to rely on iPhone for filming a music video. In October, Selena Gomez used iPhone 11 to film a moody black-and-white accompaniment to “Lose You to Love Me.” Prior to Gomez, Apple partnered with FKA Twigs, Florence and the Machine, and Kamali Washington to produce the “Shot on iPhone On Tour” series, which featured live concert footage captured on iPhone XS.
You can watch Lady Gaga’s full video for “Stupid Love” below:
