Every October we see a barrage of pink products designed to raise awareness of and funds for breast cancer research. A noble endeavour to be sure, but we also want to know where our money is going, and how much of it is making it to the various charities and organizations that are not only working towards a cure, but also to helping women who have already been diagnosed. Here, we've rounded up the ways you can put your money where your heart is, and shop for a cause this month.
Guess
The brand has designed two watches to help raise funds for The Get In Touch Foundation, a not-for-profit that helps provide educational initiatives for people of all ages to get in touch with their bodies and to learn more about breast cancer. The watches come in two styles”black ($185) and white and pink ($135) and are available at shop.guess.com.
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