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http://29secrets.com/wp-content/uploads/2017/10/frances-bean-cobain-courtney-love-kurt-cobain-mtv-150x105.jpg Alyssa Tria Pop Culture

Still stressing over a Halloween costume for you and your S.O.? Don’t panic, you still have a couple of weeks left to plan. Lucky for you, we’ve picked out our favourite Halloween couple costume ideas that you can put together with easy-to-find props and the clothes from your closet. From trending to classic, here are […]

Alyssa Tria alyssaj.tria@gmail.com Author Alyssa is a Toronto-based personal style and beauty blogger. She has three loves: shoes, makeup and food. When she’s not out ratting the mall for the perfect block heel, you’ll likely find her glued to her phone reading up on the latest beauty launches or searching for the best eats in the city (if she’s not already eating, of course). Keep up with everything she does on her blog AllWaysAly.ca 29Secrets

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http://29secrets.com/wp-content/uploads/2017/10/TooFacedGlitterPopPeelOffLiner-150x107.png Vibhu Gairola Beauty

Other people can get excited about pumpkin spice flavours and oversized scarves if they want; I too love a blanket scarf, but more than anything else, the fast-approaching holiday season means that it’s time to get festive and celebratory, and nothing says festive than sparkle. As the resident magpie at 29Secrets, it’s my duty to […]

Vibhu Gairola vibhu.gairola@gmail.com Author 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/Riverdale_Jughead-1-150x84.jpg Anne T. Donahue Pop Culture

We’re now two episodes into Riverdale’s second season, and I already have thoughts. The first: ughhhhhhh, and the second: see answer one. Guys, I really want to love season two. I want to love it as much as I loved season one after I binged the first six episodes and wept when Jughead had to […]

annetdonahue@gmail.com Author Anne T. Donahue is a writer and person who lives just outside of Toronto and knows way too much about the Great British Bake Off. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/nudestix-makeup-taylor-frankel-150x100.jpg Sienna Vittoria Lee-Coughlin Beauty

When Toronto-based sisters Ally and Taylor joined forces with their mom Jenny Frankel to launch a new line of less-is-more beauty products, they were aged 14 and 17 respectively. The trio co-founded NUDESTIX in 2014 to fill a niche they saw in the beauty market for minimal, natural-looking makeup that was easy to apply for […]

Sienna Vittoria Lee-Coughlin sienna.vittoria@gmail.com Author 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/BLL_106_Celeste_Wright.0-150x93.jpg Jen Kirsch Relationships

It’s quick. It’s so quick you might not even catch it if it weren’t for that stabbing, cramping feeling on the left side of your gut, the clench of your throat, the escape of air from your lungs. It’s so quick, and if it weren’t for these physiological (yet immediate) signs, you’d likely write it […]

Jen Kirsch kirsch.jen@gmail.com Author Jen Kirsch is a relationship columnist, dating expert and on-air personality. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/29Secrets_Floral-Dresses_Club-Monaco-2-150x112.jpeg Janna Zittrer Style

Florals for spring might be anything but ground breaking, but this fall, nothing looks fresher than a bloom-inspired print. With shorter days and cooler temps ahead, we’re particularly excited about brightening our look with a floral-patterned dress, which, let’s face it, makes getting dressed infinitely easy, and super chic, too (without making it look like […]

Janna Zittrer jannazittrer@gmail.com Author 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/katvond-shadelight-glimmer-eye-1-150x98.jpg 29Secrets Contests

We can’t do without a great contouring palette in our kit, so we’ve partnered with Kat Von D Beauty to give away the mother of all contouring palettes: The Shade + Light Contour Palette. And not just the original palette, but we’re giving away all three of them, including the Creme Contour Palette and Glimmer […]

editor@29secrets.com Administrator 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/AlyssaMilano-metoo-150x84.jpg Anne T. Donahue Pop Culture

Last night, Alyssa Milano put a call out on Twitter: “If all the women who have been sexually harassed or assaulted wrote ‘Me too’ as a status, we might give people a sense of the magnitude of the problem.” And understandably, #MeToo went viral, with more than 30,000 women and men joining the campaign. Which, […]

annetdonahue@gmail.com Author Anne T. Donahue is a writer and person who lives just outside of Toronto and knows way too much about the Great British Bake Off. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/kim-kardashian-blonde-hair-150x84.jpg Harleen Sidhu Beauty

It’s no coincidence that the coolest girls on the planet share the same icy blonde hair colour right now. Celebs like Karlie Kloss, Kim Kardashian and Jennifer Lawrence have all dyed their hair white blonde— and it looks amazing. The pale, cool-toned colour has quickly proven to be the coolest hair trend of the season. […]

Harleen Sidhu harleen.sidhu@ryerson.ca Author 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/Kayla-07.23.17-retouch-1-2-3-150x116.jpg Sienna Vittoria Lee-Coughlin Style

Throughout her career, Toronto-based freelance lifestyle journalist Kayla Greaves has used her pen to shine a light on topics such as racial diversity and women’s issues. Through subject matter that some might cast off as less-than-meaty — like makeup, skincare, and haircare — she makes powerfully compelling arguments for the revision of beauty standards to […]

Sienna Vittoria Lee-Coughlin sienna.vittoria@gmail.com Author 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/coca-cola-1024-150x104.jpg Kathryn Kyte Wellness ,,,,

Mindfulness has become a very popular word: there are programs, books, retreats and podcasts all in the name of helping us understand why it’s important to be “mindful” in our daily lives. Sure, the process of being mindful coincides with meditation or other practices that encourage connecting different parallels of the self together. But, what […]

Kathryn Kyte kathrynkyte@gmail.com Author Kathryn Kyte is a journalist and writer whose interests include fashion, music and kimchi, in heavy rotation. Her work has appeared at outlets including The Huffington Post, Thump/Vice and ET Canada. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/6107_LB_115_PR-1-150x108.jpg Anne T. Donahue Style

This morning, I took a quick break from the garbage fire to do two things: 1) To make a mocha with instant coffee, lactose-free milk, and chocolate syrup (I am an adult, do not @ me) and 2) To revel in the first look at ERDEM x H&M. Which I know, compared to everything we’re […]

annetdonahue@gmail.com Author Anne T. Donahue is a writer and person who lives just outside of Toronto and knows way too much about the Great British Bake Off. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/8122752800_2_1_1-2-150x90.jpg Kristen Vinakmens Style

Welcome back to Personal Shopper, where we tap a fashion buyer to give us the goods on what fashion and accessory must-haves we need to #addtocart each season. It’s sort of like having your own personal shopper with you as you make your way through the store or online shop. We connected with Caroline Maguire, Shopbop’s […]

Kristen Vinakmens kristen.vinakmens@29secrets.com Administrator Kristen is the Editor-in_Chief of 29Secrets.com. She mostly edits, and occasionally writes, and prefers to go incognito with a ghost avatar until she can figure out this Wordpress thing. 29Secrets
http://29secrets.com/wp-content/uploads/2017/10/Riverdale-diner-1-150x100.jpg Harleen Sidhu Pop Culture

Dear Riverdale fans, if you’ve ever dreamed of visiting the beloved (but fictional) Pop’s Chock’lit Shoppe where shakes and scheming go hand in hand, you’re in luck. Netflix is celebrating the Season 2 premiere of Riverdale tomorrow night by bringing a Pop’s Chock’lit Shoppe pop-up to a diner near you. At the pop-up, fans will have […]

Harleen Sidhu harleen.sidhu@ryerson.ca Author 29Secrets